Intelligence Briefs

Intelligence built
for action.

Pharos transforms narrative intelligence into decision-ready briefings tailored to campaigns, policy teams, advocacy organizations, donors, and media strategists.

One intelligence engine. Multiple decision-ready briefing surfaces.
Brief Families

Five briefing surfaces. One intelligence engine.

Each brief is configured around a different decision environment. Same proprietary intelligence underneath.

01 / Campaign Race Brief

Win the race that's actually moving.

Powered by RaceScape™
What's inside
  • Candidate strengths & weaknesses
  • Persuade / Protect / Base segmentation
  • Neighborhood-level scoring
  • Activation audiences
  • Messaging recommendations
Request a Race Brief →
Sample
Race Brief CA · Top Two · 2026
PREPARED BY PHAROSGRAPH
Tom Steyer for Governor
Audience Targeting Brief, Primary
The Race
Persuade / Protect / Base
02 / Hyperlocal Race Brief

Block-by-block intelligence for local races.

Powered by RaceScape + HyperScape™

For mayor, city council, county, school board, and local initiative campaigns.

What's inside
  • Local issue decomposition
  • Sub-theme discovery
  • Hyperlocal narrative mapping
  • Voter enrichment opportunities
  • Paid / field / mail coordination

Affordability means different things in different neighborhoods. Pharos shows you which.

Request a Hyperlocal Race Brief →
Sample
Hyperlocal Brief Bronx, NY
PREPARED BY PHAROSGRAPH
City Council District 14
Hyperlocal Issue + Audience Map
Top Local Themes
Neighborhood Scoring
03 / Policy War Room Brief

Move policy with intelligence.

Powered by GovScape™
What's inside
  • Bill momentum tracking
  • Stakeholder pressure analysis
  • Legislative mapping
  • Coalition intelligence
  • Strategic action recommendations
Request a Policy Brief →
Sample
Policy Brief Federal · Active
PREPARED BY PHAROSGRAPH
HR-2934, Housing Affordability
Bill momentum + constituent pressure
District Pressure
Persuadable Members
04 / Donor / Priority Brief

Portfolio-wide narrative visibility.

Powered by the full Pharos stack
What's inside
  • Portfolio visibility
  • Priority monitoring
  • Momentum tracking
  • Risk & opportunity detection
  • Strategic recommendations
Request a Donor Priority Brief → Talk Strategy →
Sample
Strategic Snapshot Q1 · Portfolio
PREPARED BY PHAROSGRAPH
Climate & Democracy Portfolio
12 initiatives. Rolling 4 quarters.
Portfolio Momentum
Priority Movement
05 / Ad Narrative Brief

Measure what advertising actually moves.

Powered by AdScape™ by PharosGraph
What's inside
  • Competitive ad intelligence
  • Creative narrative analysis
  • Narrative Alpha™ measurement
  • Narrative momentum tracking
  • Paid vs earned efficiency
Request an Ad Narrative Brief →
Sample
AdScape Brief Live Flight
PREPARED BY PHAROSGRAPH
Suburban Atlanta, Live Flight
Paid + earned narrative measurement
Narrative Alpha
Creative Pressure
Sample Briefs

What a finished brief looks like.

Real excerpts from Pharos race and topic intelligence briefings, each prepared around a specific decision environment.

How Teams Configure Pharos

Modular by design.

Pharos isn't a fixed bundle. Teams configure intelligence layers around the question they need to answer.

Local Campaign
Manager
How do we win a city council or mayoral race?
Configuration
RaceScape HyperScape
Outputs

Hyperlocal issue map, message guidance, voter enrichment, field + paid alignment.

Statewide
Campaign
Where do we persuade, protect, or turn out voters?
Configuration
RaceScape + Activation Layer
Outputs

Activation brief, deployment-ready audiences, CBG scoring, Persuasion Opportunity Index™ metrics.

Government
Affairs Team
Where is policy pressure building?
Configuration
GovScape IssueScape™
Outputs

Pressure mapping, stakeholder narratives, real-time risk alerts, coalition intelligence.

Donor /
Foundation
Where are our priorities gaining traction?
Configuration
Full Pharos Stack
Outputs

Portfolio monitoring, Narrative Momentum™, priority intelligence, ecosystem-wide pattern detection.

Media /
Agency
How is paid media shaping narrative performance?
Configuration
AdScape RaceScape
Outputs

Narrative Alpha, creative pressure analysis, competitive intelligence, paid + earned efficiency.

Don't see your environment? Most teams build something custom. Talk Strategy
The Architecture

One engine. Multiple decision surfaces.

Pharos's underlying intelligence engine powers every brief. Different configurations surface different decisions.

The Foundation
The Pharos Engine
Intelligence Layers
RaceScape™
Election Narrative
GovScape™
Policy Pressure
IssueScape™
Issue Narrative
HyperScape™
Local Discourse
AdScape™
Paid Narrative
Fused with AdImpact
Briefing Surfaces
Campaign Race Brief
Hyperlocal Race Brief
Policy War Room Brief
Donor / Priority Brief
Ad Narrative Brief

See what Pharos looks like
in your environment.

Planning a race? Tracking legislation? Testing narratives? Monitoring paid media? Managing strategic priorities? Set up your ScapeBoard™ built around your decision environment.